The statement above seems like a bit of a no-brainer. Doesn’t anybody who ever picks up a pen (or, as is more commonly the case now, places their fingers on a keyboard) want to write something good? Of course they do, and I’m not for a second suggesting that they don’t. The purpose of this post is to try and explain what those words mean to me.
I’m constantly seeing a lot of advice about the sorts of things writers need to do to be successful. Often it involves aspects like checking the market to see what’s popular, or working in very clearly defined genres, in order to ensure readers know what to expect.